The Blackstone Hospitality Group is a New Zealand-owned company specializing in management services for hotel, serviced apartments, motel and other travellers' accommodation. As a member of the New Zealand Hotel Council we are in touch with the industry leaders across New Zealand. We have access to the lastest New Zealand accommodation trends & international travel patterns.

 

We possess skill sets across all areas of Hotel operations, Sales and marketing and strategic performance.

 

What can we offer your buisness pre opening?

 

Establish hotel operating entity

Owners requirements and objective need to be established? Determine strategies regarding rental guarantees, ownership and structure of Management Company. Confirm brand fit with loaction/ potential facilities. Spa/ casino / F & B etc?

Establish procedures for remittance of income to Bank and individual owners.

 

Recruit & Train staff: set up system and manuals incl IT

Extract " best talent " in market place

Recruitment open days for all potential & local residents to view development & opportunities.

Training programmes would be aligned to fit brand & manged by Blackstone.

System: Blackstone holds a strong relationship with IT suppliers including Opera PMS systems.

Manuals are in line with the specific Hotel branding.

Blackstone has technical processes already in place documented & in action across current group.

Establish staff procurement timeframe strategy.

 

Manage all pre opening functions incl marketing

Pre opening functions to experience the unique features? Bar/ casino / F&B

Use Blackstone brand power - awareness through all channels including marketing Work with regional & national tourism office & operators.

Sponsorship of events? ( Arts festival, sports events/ teams )

Industry events inlcuding weekend famils/ day trips & cocktail functions for travel agents/ conference organisers, corporate bookers.

 

Procure necessary licenses

Blackstone Group GM holds a General Manager Certificate ( ability to sell liquor )

Work with local bodies - LLA to acquire licences

Work alongside development team ensuring all in place for building WOF etc

SA consent must be in place plus all appropriate emergency services sign off.

 

Contracts for services eg - laundry, telecoms, internet

Research the local suppliers

Blackstone has relationships in place with national suplliers for linen

Utillity options would be evaluated based on cost / support and service offered.

Tap into Blackstone agreements including service agreements reflecting 5 star product.

Ensure latest technology in place for all guests/ customers/ operators including the expectations of international convention groups. Eg - Must be WIFI throughout.

 

Procure supply agreements wet & dry goods

Determine outlets needs? Restaurants / gyms/ & local resource available.

Tender process ensuring agreements fit with specific Hotel Brand standards for all goods.

Blackstone have relationship in place with cleaning and in room supplies

 

Establish rates in conjunction with brands

 

Rates must fit the destination & current climate. Be wary of recession & impact on NZ Hotel rates.

Rates must fit with long term strategy of property?

Must hit market with " Hot opening offer " allowing people to experience.

Full SWAT establishing Competing set.

What rates are they selling?

Establish seasonal trends & market appropriately during these times.

Establish market mix of property/ies ( eg 50% leisure, 15% coporate, 25% International, 10% conference )

Blackstone possesses a full understanding of latest global Hotel booking trends.

Online rate presence early is key. Eg WOTIF.com

 

What can we offer your business ongoing?

 

Operational experts & guidance / including Rooms division and Food & Beverage

Expertise in front office business processes / procedures

Expertise in Food and Beverage processes / procedures

Implemention of improved, streamlined processes between areas/ departments.

Improve communication channels between all property associates including computer logbooks, brief sheets.

Redefining internal meetings structure to ensure value is gained and time used wisely.

Service culture audit and suggestion of appropriate property fit.

Up skilling of accommodation supplier and team including ongoing support if required.

 

Yield Management

Booking channel expertise including Hotel Website, all third party booking channels. Third Party relationship building and implementation.

Maximising all revenue opportunities through market mix analysis ( eg where is the business coming from and why )

Thorough competitor analysis, including SWAT and market share.

Providing international and domestic market knowledge and experience.

Daily, Weekly, monthly reporting implementation.

 

Sales and marketing

Implementation of 12-24 month sales and marketing plan

Audit and recommendation of current S & M resources

 

Financial

Budget writing support and presentation

Owner reporting against budget

Cost control support including property supplier list audit

 

Physical property

Consultation, audit on space utilization including meeting space yield managment. Recommendations on physical space enhancements associated to growing revenue opportunities.

Ensuring " look and feel " of property is at appropriate standard.

 

System and technical

Thorough management of all property systems including OMS, reservations system, payment mechanism, Food & Beverage system.

Implementation of appropriate systems and software ensuring seamless delivery of service and ease of use for accommodation supplier.

 

Human Resources ( recruitment )

Assistance in securing the right people for the right roles at the right time.

Support with performance management.